Holly Archer

Social Media & Branded Content for running influencer
As Holly Archer’s dedicated videographer, photographer, and creative, I work closely with the elite GB runner and Hyrox athlete to produce a diverse range of high-quality content that supports both her personal brand and her partnerships with sponsors. From capturing powerful training visuals and behind-the-scenes moments to producing dynamic race-day footage and polished brand collaborations, our work together showcases her athletic journey with authenticity and impact. Every piece of content is crafted to reflect Holly’s drive, personality, and professionalism—building a strong visual narrative that resonates with her audience and elevates her presence both on and off the track.


Case Studies
Projects with Holly Archer
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London Marathon
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Cambridge Half Marathon
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Coros Branded Content
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Beet It Sport Collaboration
Sports
Social Media Management
Capturing the journey of an elite athlete
A key part of this project is the video content we are creating. This includes a mix of short, high-energy social media reels designed to boost engagement and showcase Holly’s training highlights, workouts, and race day preparations. Alongside these, we are developing a YouTube series, providing a deeper look into her journey as a professional athlete—offering insights into her mindset, training routines, and life on the road.


Analytics
Social results within 5 months
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12m +Accounts reached
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8m +Views
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3.2m +Views from one reel alone
Branded Content
Bringing Holly’s Sponsors to Life
This project is also in partnership with Holly’s key sponsors & parterships, Sports Shoes, Science In Sport, Coros and Sun God. Through my photography and videography, I help highlight their latest gear in action—capturing Holly’s training sessions, races, and behind-the-scenes moments in a way that resonates with her audience and enhances brand engagement.